Tips to Make Your SMS Marketing More Effective or Get More Results From SMS Marketing

Today, many small and big businesses use Bulk SMS marketing to promote their product or services. Bulk SMS is one of the most effective channels for communicating with customers. Why is Bulk SMS Messaging So effective? Because customers do not like to make delays in reading the message.

Almost 98 percent of people open each SMS. 90 percent of people read SMS within three minutes. 68 percent of people read all SMS regularly that comes throughout the day. We are sharing 8 Bulk SMS Marketing tips that help you to create high-quality and high return strategies. Bulk SMS can be an effective marketing tool when you use it right.

Bulk SMS Marketing Best Practices:

Are you ready to launch your Bulk SMS Messaging campaign?

Here are some best practices to follow for your Bulk SMS Messaging campaign?

1. Create a Contact List:

i. You can decide on your target audience. You must think your product is beneficial for which customers. Based on that, you can create a contact list of your customers.

ii. You can also add your past and loyal customer contact number to the list.

iii. You must analyze the performance of each SMS campaign. You can delete the inactive customer from the list using our Bulk SMS Gateway.

2. Use Call to Action (CTA) Statements:

i. You can decide the goal of your campaign before launching your campaign. You can choose what do you expect your customer must do after the customer reading your message. For example, either your customer should visit your website or call you on a mobile number.

ii. You can also add a coupon code or offer code to your customer in your message to catch people's attention. But, this is helpful for a limited period only.

3. Keep texts short and simple:

i. Your message length should be short and easy. Users do not like to read the lengthy message. Most of the time, people ignore the long message.

ii. You should keep your message length within 160 characters. It is the ideal message length of any SMS marketing campaign.

4. Send Texts At Appropriate Times:

You can decide your time of doing Bulk SMS campaign before doing your Bulk SMS campaign. It seems unprofessional if you are doing a Bulk SMS campaign at an inappropriate time. You can do your Bulk Messaging Campaign during business hours. By this, You can keep your Bulk SMS campaign safe from getting "STOP" replies from customers.

5. Be Personal:

i. Your message should be personal.

ii. You can grab your customer's attention by sending personalized SMS using our Bulk SMS Software. You can include the customer's name in your message. If you use the word "customer", customers do not feel that message comes from a trusted person.

6. Sending Out Questionaries:

You can get feedback from customers by adding the question to your message. You can understand people's interest in your business by sending this kind of message to your customer. You can also keep them engaging by using our Best SMS Bulk SMS Service.

7. Track your campaigns and optimize:

You can analyze your bulk SMS campaign after each week. So that, you can find out the improvement area of your bulk SMS campaign. According to that, you can make changes in your bulk SMS campaign using our Bulk SMS API.

8. Find The Right Frequency:

i. You can decide how many times in a month you will do a Bulk SMS campaign.

ii. If you are regularly sending SMS to your customer, people will ignore you.

iii. If you do a Bulk SMS campaign in a month, people do not remember you. So, it is better to do Bulk SMS campaign in a week.

9. Send Reminders and Confirmations via SMS:

You can send reminders and confirmation messages to your customer via text. People do not have the time to pick each phone call. Also, they do not have the habit of reading each mail. So, you can get their attention on your business or service by sending such kind message to your customer on time.

10. Use Your Texts As Hooks To Your Social Media:

You can send your discount offer page or new launch product page link to your customer that you share on your social media handles. Likewise, you can grab your customer's attention on your social media handle. From this, You can also take followers for your social media handle.

11. Recognizing A Special Occasion:

You can keep your attention on the festivals which come in each month. You can send those festival wishes SMS to your customer. Also, do not forget the birthday date of your customer. Likewise, you can make a user-friendly relationship with your customer.

12. Customer Segmentation/Filteration Parameters:

Conclusion :

We have shared all tips which we learned from our Bulk SMS Marketing campaign from this post. We are India's Best Bulk SMS Service Provider In India. We hope you will Implement those strategies in your bulk SMS campaign to boost your sales and increase revenue.

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